
Gmail’s Blue Tick | What It Is | Who Gets It | How to Verify Your Account
In today's online world, scams and fake
accounts are common, so it's important for brands and people to show they are
trustworthy. Just like Twitter and Meta have blue checkmarks to show verified
accounts, Gmail now has a blue tick to verify trusted senders.
The blue tick on Gmail helps users and
security systems know if an email is from a trusted source. It makes it easier
to spot real messages and feel confident about the sender.
This guide will explain why the Gmail blue
tick matters and how to get it.
Gmail’s Blue Verified Checkmark – Introduction
The blue verified checkmark in Gmail shows
that Google has confirmed who the email sender really is. It helps people trust
the sender and know the email is real, not fake or harmful like spam or
phishing.
This checkmark is especially helpful for businesses and marketers because it makes their emails look trustworthy and professional. It shows that the sender's identity has been verified, giving confidence to the person receiving the email.
The feature is available to all Google
Workspace users and helps improve security and brand recognition.
The blue verified checkmark is a small
symbol you see next to the sender's email address or name. It helps you quickly
know if an email is trustworthy.
For an email to get this checkmark, it must
pass certain security checks like:
- DMARC (Domain-based Message
Authentication, Reporting, and Conformance): Ensures the email really
comes from the claimed sender.
- SPF (Sender Policy
Framework): Confirms the sender has permission to send emails from their
domain.
- DKIM (DomainKeys Identified
Mail): Adds a digital signature to prove the email hasn’t been changed.
The company or sender must also have:
- A Validated Mark Certificate (VMC): Proves their
identity is legitimate.
- A Brand Logo (BIMI): Shows the official logo of the
company alongside the email.
When all of these are in place, the blue
checkmark appears to show you the email is authentic and safe.
Gmail has a blue checkmark system to help
users know if an email comes from a trusted sender. When you see a blue
verified checkmark next to the sender's name, it means that Google has
confirmed the email is from a legitimate source and not a scammer. This
checkmark helps users feel safer because it’s harder for fake accounts to
pretend to be real companies or people.
The blue checkmark is just one way Google
works to protect its users and make Gmail a secure place for communication.
How Gmail’s New Blue Checkmarks Impact Marketers?
Gmail's new blue checkmarks, called blue
tick verification, are important for various digital marketing companies. They help users see if an email is from a
trusted sender which makes the email more reliable.
Marketers can use this feature to improve
their brand by showing their logo with the blue tick. This can help people
recognize their brand more and interact with the email. The system behind the
blue checkmarks also helps stop spam, keeping the brand safe and making the
email experience better for users.
Blue Tick Verification on Gmail – Eligibility
The blue tick on Gmail is a symbol that
shows trust and reliability. Many people and businesses want to get it. But not
everyone can get the blue tick on Gmail. Google has certain rules to make sure
that verified accounts are real and trustworthy. Here are some important things
that decide if you can get the Gmail blue tick:
Gmail's blue tick verification is a way to
show that certain people or groups are who they say they are. It helps build
trust and makes it easier to recognize real accounts. Here's who can get the
blue tick:
- Public Figures and Celebrities: Famous people like actors, musicians, athletes, and
politicians who are well-known in their fields.
- Brands and Organizations:
Companies, businesses, and non-profits can get verified to show they're
legitimate.
- High-Profile Individuals:
Important people, like experts, influencers, and professionals with big
followings, can also get verified.
- Media Outlets and Journalists: News organizations and journalists can be verified to help
users trust the information they share.
- Notable Online Personalities:
People with big followings online, like YouTubers, bloggers, or
influencers, can get verified too.
Why the Gmail Blue Tick/Checkmark Matters?
Getting a Gmail blue tick (or blue
checkmark) is important for several reasons:
- Builds Trust: The blue tick
shows your emails are from a verified and trusted source. When people see
it, they feel more confident that your email is real and not a scam.
- Boosts Brand Popularity:
Just like famous people have blue ticks on social media, having one for
your brand makes it stand out and seem more important. It helps attract
loyal followers who trust your brand.
- Protects Against Fake Emails:
The blue tick helps prevent others from pretending to be your brand and
sending fake emails. It makes sure only you can use your brand name, logo,
and email address, keeping your reputation safe.
- Psychological Impact: People
tend to trust and engage more with brands that have a blue tick. It makes
your brand look reliable and real, which can lead to more customers and
stronger relationships.
Step-by-Step Getting a Gmail Blue Tick
To get a Gmail blue tick, you need to
follow a few steps:
- Check Requirements: You need
to set up BIMI (Brand Indicators for Message Identification) and VMC
(Verified Mark Certificate). BIMI adds your logo to your emails, and VMC
proves your brand owns that logo.
- Set up BIMI: Set up security
checks for your email, like SPF, DKIM, and DMARC. These helps show your
emails are real and come from your brand.
- Get a Verified Mark Certificate (VMC): Register your brand's logo with a trusted VMC provider like
Entrust or DigiCert. Make sure they follow all the necessary rules for
security.
- Configure the VMC: Once you
choose a VMC provider, follow their steps to buy and set up the
certificate for your logo.
- Activate DMARC: Turn on
DMARC for your email domain to make sure your emails are secure and that
your logo appears correctly in Gmail.
- Request the Blue Tick: After
everything is set up, ask Gmail to verify your blue tick by following
their process.
- Keep Everything Updated:
Keep your security settings up to date to maintain your blue tick and
protect your emails from being spoofed.
How to Set Up BIMI and Get the Gmail Blue Checkmark for Improved Email Trust?
To get the blue checkmark in Gmail, follow
these steps:
- Set up BIMI: BIMI is a
system to prove your emails are legitimate.
- Add a TXT record: This is a
special code added to your domain's DNS settings.
- BIMI helps with security: It
reduces email spoofing and makes sure your emails reach users.
- The blue checkmark: Once
approved, your emails will show a blue checkmark next to your name.
- Build trust: It helps users
recognize you as a trustworthy sender.
- Use a Verified Mark Certificate: This certification ensures your brand is verified in Gmail.
- BIMI inspector tool: Use
this tool to check if your setup meets Gmail's standards.
- Better engagement: The blue
check increases your email’s credibility and improves interactions